After a prolonged will-they, won’t-they phase between Paramount Skydance and Warner Bros. Discovery, Netflix swooped in with ...
Last week, Criteo debuted some new AI tech and pilot programs to a group of reporters, which included one back-end shopper ...
Hopefully everyone feels good coming out of Thanksgiving and America’s November shopaganza, BFCM, the Cyber Five, or whatever ...
Consumer spending on Black Friday Cyber Monday was up 7%. But prices are high, and the most affluent customers are doing the ...
Enjoy this weekly comic from AdExchanger.com that highlights the digital advertising ecosystem … and happy Thanksgiving!
I’m setting a goal for myself to start talking to more media planners, agency executives and buy-side experts.
The metaverse hype is over; Apple Maps forays into advertising; and streamers vie for HBO Max and the WBD studio archive.
Marketers know that quality matters – and here's yet more proof. But breaking old habits in digital media is easier said than ...
Fizz, a new discussion and news feed app that targets college campuses, is helping marketers reach college students ...
Agency buyers are facing a new wave of Google account hijackings that steal funds and lock out admins for weeks or even ...
Mobile apps are now at the center of the consumer relationship. They’re where customers browse, buy, stream, check balances ...
On Google and Meta platforms, AI search becomes the default; TTD might cut its costs; and apparently, toddlers like AI slop ...